So, you have a business idea. Perfect! Now you want to put it into action. But how? You need a plan. A business plan. This is especially true if you will be seeking investors to get your idea off the ground. Most investors want to see that you have a plan (a good one) before they’ll invest. A business plan is how you will present your idea formally. You may decide you want to work on it yourself or get someone professional. If you decide to work on it yourself, here are a few tips to get you going.

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Social Media provides one of the biggest benefits today to creating a brand. Its multifaceted nature and far-reaching capabilities provide a business or person with opportunities to maximise on creating their brand. Image, customer service and interaction, PR and social culture are just a few of the features of your business that can be cultivated through an online presence. We can examine a few aspects of your brand that social media can best portray and how to use them to your advantage.

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