What Is A Communications’ Strategy?
Why are they important?
Why are they important?
What Is A Business Plan & Why Are They Important? A business plan is a strategic planning tool for entrepreneurs. A properly structured business plan not only helps entrepreneurs to focus on the specific steps necessary act on business ideas but also functions as a roadmap them to achieve both their short-term and long-term objectives. A business…
I would lament on the fact that the year all but raced away, but I think we’re all very aware of it already.
As this year comes to a close, I am reminded of everything that I have been able to accomplish, both individually and as a part of an amazing and supportive behind-the-scenes team. We sincerely would like to thank you, our clients, suppliers, supporters and partners who have made 2018 an incredible year of growth,…
Heroes Weekend 2018 was a special weekend of celebration for my family. We decided to celebrate at the Grand Bahia Principe in Runaway Bay, Jamaica. My husband turned the big 30, my daughter turned 2, I celebrated the completion of two books (business and fiction), our accompanying friends celebrated graduating…
I cannot believe how fast this time is going! Then again, I can believe it. When I watch my once mild tempered child catch an attitude and lash out in 0.0001 seconds flat, I can believe it. She is not here to play bruh.
When Instagram announced a few weeks ago that it would be updating the app to allow for hour-long videos, the social media community (myself included) was very sceptical. However, the feature launch of IGTV for content creators have set the industry abuzz since the release. IGTV was released earlier today…
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This little gem is a secluded hideaway in Robin’s Bay, St. Mary and I decided to make a trip of it with when my friend, Shawna (Colette) came to visit. We headed out on the Saturday before Mother’s Day.
If motherhood has taught me nothing else, it is the true meaning of the phrase “beautiful mess” and the preciousness in appreciating every day and not letting life pass you by. This whirlwind of a journey has been indescribable from the start, but more importantly, I now understand the true preciousness of…
In 2018, the era where content and social marketing are paramount in connecting with the online generation, there are millions of brands for consumers to sift through. This is why content marketing has skyrocketed in the last decade. Strictly speaking, to survive and eventually thrive in the electronic community as…
This era of social media provides unchartered territory for businesses to start up and advertise with little to no spending on marketing and advertising if the business owner has the right experience. This environment has made Instagram one in which a retail business can flourish, particularly within the Jamaican market.…
The definition of content strategy can be loose to define, and that primarily accounts for the lack of definitions one may find laying around the web. Ergo, definitions are scarce and will differ, however, they will unify in some way. Here is my definition. “The holistic development, organization, distribution and maintenance…
Aveeno is well known for gentle skincare products. I’ve used a few products from the Positively Radiant line and it suddenly dawned on me that I should do reviews of my favourite products. The Positively Radiant line is AWESOME!
Over the past few years, the natural hair movement has dominated quite a bit. I am here for it. As ever, my little country, Jamaica has been pushing boundaries on the international stage regarding what’s acceptable as beautiful hair. I am here for it!
#InternationalMensDay It’s my blessing and honor to be loved unconditionally and cared by two of the best men God had to offer. I love you!! #Daddy #Hubby 😍😍😘😘 🙌👬
I had to separate myself from a person and situation that I believed to be more taxing than I would ever be able to tolerate or endure…
I know I’ve been MIA lately on the blogs, so the short answer is that I’ve been around. Spending some quality time with the family, balancing the transition from being a mother to a young stationary baby and a rambunctious, overzealous (now walking) toddler whilst managing my freelancing and even…
When it comes to your business, whether you have decided to leave the routine 9-5, expand your business or optimize operational efficiency if you are eyeing change, chances are, you need a consultant. Who? If you are; Operating a business, Planning a business idea Planning to expand your business Planning…
Business Planning The business planning process is the compilation of cumulative steps that are taken to prepare for a business. The process requires the entrepreneur to examine individually and collectively the components (management, marketing, and financial strategy, etc) of the business that will contribute to its functionality and ultimately, its…
It’s weird, I have been to the Tamarind Indian Cuisine restaurant in Liguanea a number of times, possibly the China Max Chinese restaurant beside it as well but somehow managed to not have noticed the extension Tamarind Continental. How I missed that there is a third restaurant in that tiny…
When I was about 18, I lost a friend that I had loved like a sister due to one most basic girl code reasons that I had thought shouldn’t take place, a guy.
©️Shandean Reid, 2016